NAR’s Buyer & Seller Trends

The NAR 2025 Buyer & Seller Trends report shows first-time buyers dropped to a record low of 21%, with the median age rising to 40. 
 Overview 

● The share of first-time home buyers dropped to 21%, down from 24% last year. 
● This marks the lowest share since 1981, when NAR began tracking the data. 
● Historically, before the Great Recession, first-time buyers represented about 40% of the market. 
● The median age of first-time buyers increased to 40, up from 38 last year. 
● The median age of all buyers is now 59, while repeat buyers have a median age of 62. 
● Among first-time buyers: ○ 32% were between 25 and 34 years old  ○ 25% were between 35 and 44 years old 

Demographics and Household Composition 

● Married couples: 50% of first-time buyers (unchanged from last year). 
● Single females: 25% of first-time buyers. 
● Unmarried couples: 11% of first-time buyers. 
● Single males: 10% of first-time buyers. 
● Ethnic diversity: ○ 34% of first-time buyers identified as non-White or Hispanic.  ○ 15% of repeat buyers identified as non-White or Hispanic.  ○ Among all buyers: 84% White, 7% Hispanic/Latino, 6% Black/African-American, 4% Asian/Pacific Islander, 3% other. 
● Family composition: ○ 32% of first-time buyers had children under 18 living at home.  ○ 22% of repeat buyers had children under 18 living at home○ 24% of all buyers had children under 18, a historic low. 

Income, Education, and Employment 
● Median household income for first-time buyers: $94,400, down from $97,000 last year. 
● Median household income for repeat buyers: $111,700. 
● Median income for all buyers: $109,000. 
● Married couples had the highest household incomes. 
● Single female buyers had the lowest median incomes of all household types. 
● Among all buyers: ○ 26% held a bachelor’s degree. 
○ 25% held a master’s, law, or MBA-level degree. 
○ 19% had a high school diploma but no college 
○ 18% lived in a household with a veteran. 
○ 1% included an active-duty service member. 

Financing and Down Payments 
● Median down payment for first-time buyers: 10%, the highest since 1989. 
● Median down payment for repeat buyers: 23%. 
● 30% of repeat buyers purchased with all cash. 
● Top funding sources for first-time buyer down payments: ○ Personal savings: 59% 
○ Financial assets (401k, stocks, crypto): 26% 
○ Gifts or loans from family or friends: 22% 

Housing and Living Arrangements 
● 64% of first-time buyers rented their previous home or apartment. 
● 22% lived with friends or family before buying. 
● 65% of all buyers owned their previous home. 
● 14% of all buyers purchased multigenerational homes, down from 17% in 2024. 
● Top reasons for buying a multigenerational home: ○ Caring for aging parents: 41% 
○ Cost savings: 29% 
○ Adult children moving back home: 27% 
○ Grandchildren living in the home: 12% 
○ Reducing childcare costs: 6% 

Motivations for Buying 
● 21% of all buyers said the desire to own a home of their own was their main reason for purchasing. 
● Among first-time buyers, that number rose to 64%. 
● 45% of all buyers said the timing was right and they were ready to purchase. 
● 20% said they had little choice and needed to buy when they did. 
● 16% wanted to be closer to friends or family. 
● 10% wanted a larger home. 


Jessica Lautz, NAR Deputy Chief Economist: 

“The historically low share of first-time buyers underscores the real-world consequences of a housing market starved for affordable inventory. The share of first-time buyers in the market has contracted by 50% since 2007, right before the Great Recession. The implications for the housing market are staggering. Today’s first-time buyers are building less housing wealth and will likely have fewer moves over a lifetime as a result.” 
“Unfolding in the housing market is a tale of two cities. We’re seeing buyers with significant housing equity making larger down payments and all-cash offers, while first-time buyers continue to struggle to enter the market.” 

Shannon McGahn, NAR Executive Vice President: 

“For generations, access to homeownership has been the primary way Americans build wealth and the cornerstone of the American Dream. Delayed or denied homeownership until age 40 instead of 30 can mean losing roughly $150,000 in equity on a typical starter home.” 


Household Debt

 According to the New York Fed’s Q3 2025 Household Debt and Credit Report, total U.S. household debt rose $197B to $18.59T, with mortgage balances up $137B and credit card debt reaching a record $1.23T. 
 Aggregate Debt and Balances 
● Total household debt increased by $197 billion (1%) in Q3 2025, reaching $18.59 trillion. 
● Debt balances are up $4.44 trillion since the end of 2019. 

Housing Debt 
● Mortgage balances grew by $137 billion to $13.07 trillion. 
● HELOC balances rose by $11 billion to $422 billion, marking the 14th consecutive quarterly increase and standing $105 billion above the Q1 2022 low. 
● There were $512 billion in new mortgage originations in Q3 2025, up from $458 billion in Q2. 
● About 55,000 individuals had new foreclosure notations added to their credit reports, an increase from the prior quarter. 
● HELOC limits rose by $8 billion, continuing the upward trend since 2022. 

Non-Housing Debt 
● Total non-housing balances increased by $49 billion (1.0%) from Q2. 
● Credit card balances rose by $24 billion to $1.23 trillion, up 5.75% year over year. 
● Auto loan balances remained steady at $1.66 trillion. 
● Other consumer balances (retail cards and consumer finance loans) rose by $10 billion to $550 billion. 
● Student loan balances rose by $15 billion to $1.65 trillion. 

Loan Originations and Credit Quality 
● Auto loans and leases totaled $184 billion in new originations, slightly down from $188 billion in Q2. 
● Credit card limits increased by $94 billion (1.8%). 
● Median credit score for new auto loans held steady, while the 10th percentile score increased by 9 points, signaling tighter subprime standards. 
● For mortgages, the median credit score declined by 2 points, and the 10th percentile score fell by 3 points, indicating a slight softening in credit quality. 


Delinquency and Public Records 
● 4.5% of outstanding debt was in some stage of delinquency, 0.1 percentage points higher than Q2 2025. 
● Transition rates into early delinquency were steady across most loan types. 
● Serious delinquency rates (90+ days past due) remained largely stable for auto loans, credit cards, and mortgages, and increased slightly for HELOCs. 
● Student loan delinquencies continued to rise but began stabilizing after resumption of credit reporting. 
● In Q3 2025, 9.4% of student loan debt was 90+ days delinquent, compared to 7.8% in Q1 and 10.2% in Q2. 
● About 141,000 consumers had a bankruptcy notation added to their credit reports, a modest quarterly increase. 


AI & Real Estate Contracts

Did you know that many people are uploading real estate contracts into AI platforms such as Chat GPT to get analysis of what they’re going to be signing?

However, what many people do not understand is that Chat GPT is not always correct when it comes to interpretation of contractual terms and how they relate to state and federal laws. Sometimes AI platforms even hallucinate with “pie in the sky” answers.

This could lead to making a catastrophic mistake in any purchase, sale or lease of real estate.

That’s one good reason to consult a real estate professional with years of experience. An experienced broker should have a knowledge base that allows them to solve many problems and explain many different scenarios to clients so their clients can then make the best business decisions for themselves.

UPDATE – TEXAS COURT PAUSES THIS RULE – COURT STATES IT LIKELY EXCEEDS CFPB AUTHORITY UNDER THE BANK SECRECY ACT – FINCEN Residential Rule Postponed Until March 1, 2026

But TARGETED GTOs are still in force…

FinCEN issued a temporary order granting exemptive relief from the reporting requirements. In the interim, any Real Estate Geographic Targeting Orders will remain in effect.

https://www.fincen.gov/news/news-releases/fincen-announces-postponement-residential-real-estate-reporting-until-march-1

https://www.fincen.gov/news/news-releases/fincen-renews-residential-real-estate-geographic-targeting-orders-0

Phones

Phones are absolutely essential in real estate. But they, along with email addresses, can be compromised. My home telephone number was recently transferred without our authority. Our alarm system was set off as a result. And of course these things happen when they can result in the most chaos! So now I get to waste another couple of days changing my phone number on all of my licensing records, web sites, etc. (This really peeves me since we’ve had that number–a “beachside” number for over 13 years.)

There is literally almost no way to ever fix these things now with the widespread use of AI to filter communications. This type of occurrence does not fit into the standard things AI is trained to filter for if you call for assistance. One good thing is that the AI actually transferred me to a human being!

The moral of this story is that YOU have to be sure at all times that you are communicating with the actual real estate broker you think you are communicating with. Emails can be impersonated to steal escrow funds, etc. So be careful out there.

I’ve been a licensee for more than 42 years. I thought I had seen all the ways things could be compromised, but this has certainly enlightened me a little more.

If a broker is asking you lots of questions if you call to list vacant land or a second/vacation home, they’re doing it to verify your authority to list a property. If you are the rightful owner, this is a safeguard to protect your interests. So please do not be offended. Many title companies are seeing an increase in fraudulent impersonation of owners.

I also recommend that even if working with a seller or buyer directly that you always use a title agent!

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